Many people come to eBay to sell a few items and earn a little extra cash. Some see it as more of a ’spare time’ pursuit, whereas others turn their eBay selling into a business and open up an eBay store.
What is an eBay Store Like?
An eBay Store is a comprehensive e-commerce solution that can assist you in getting more out of the eBay market. Not only will you have access to the many millions of consumers from around the globe who shop on eBay, you will also get get exclusive selling and merchandising tools. Furthermore, an eBay store offers a great number of customization features that allow you to build a robust and sticky brand.
How do I identify an eBay Store?
Look for a red door tag next to their user ID.
The benefits of opening an eBay store
Hear are some compelling reasons:
1. An eBay store is a good way to increase your offline business by using a ‘thirsty crowd ‘ of potential purchasers that may not have come across your product/s before.
2. Customers will have more of a chance to start to know you when you run a store because you have got the capability to add much more info to a store than an ordinary profile.
3. When you open an eBay store you are given access to a range of advanced selling, marketing and reporting features the go above and beyond the normal auction features.
4. By showing your products in one location, an eBay Store creates a central shopping destination where consumers can discover more about you, your products, and your policies.
What’s the support like?
Another good reason to open an eBay store is the education and support that you receive from eBay. They offer a large number of software tools and articles to everyone who opens a store. They actually would like to see you thrive for obvious reasons… The better you do, the better they do!
How much does it cost?
There are 3 subscription levels for eBay stores : Basic, Premium and Anchor. Each features a different monthly charge: $15.95, $49.95 and $299.95 respectively ( eBay US pricing shown here ).
BASIC Features
* twenty cent fixed price insertion fees * reduced fees for auction style * free pictures * free advanced reporting
Think about this level if you list more than fifty items a month or primarily a large amount of Auction-style listings
Requirements: Have a PayPal account and be PayPal Verified
PREMIUM Features
* five cent fixed price insertion fees * reduced fees for auction style * free ’selling manager pro’ * free pictures * free basic reporting
Consider this level if you list more than two hundred and fifty items a month in fixed price or list both in fixed price and auction-style
Requirements: Must have a PayPal account and be PayPal Verified PLUS must have an “Above Standard” performance rating as defined by seller performance standards
ANCHOR Features
* 3 cent fixed price insertion fees * reduced fees for auction style * free ’selling manager pro’ * free pictures * free advanced reporting * Powerful marketing & customization tools
Think about this level if you list a high volume of items per and want the highest level of savings and support for high volume sales
Requirements: Must have a PayPal account and be PayPal Verified PLUS must have an “Above Standard” performance rating as defined by seller performance standards
Special Consideration…
It must be mentioned that Premium and Anchor Store members who don’t meet eBay’s performance eligibility wants will receive an email notification telling them they have sixty days from the time of the notice to boost their performance before their subscription will be revised downward to the Basic subscription.
In Conclusion
For many sellers, an eBay Store subscription can significantly reduce overall costs. eBay Stores are also a great way to establish brand recognition as you are able to build a custom store default page and header and a logo that appears in your listings. The added tools and features makes it well worth considering if you are ready to move beyond normal listings and satisfy the requirements mentioned above.
Want to open an eBay store/ Make sure you check out Jack Goldstein’s excellent free reports on ebaytips.net, and ebay selling tips